October 30, 2008

Meta Tags - Importance and How To Use


For any website, a good percentage of traffic comes from search engines like Google, Yahoo, AOL, MSN Search etc. But when search spiders from these search engines come to your website for archiving and indexing, they may or may not pick those important keywords, words, phrases, information from your website, which you actually wanted to be indexed.
So you must guide those search engine spiders, what to be indexed and what should not, which can be done by Meta Tags.
Meta tags are placed in the <Head> region of any blog/web site. These tags mainly contain the Title of the website, general information, all keywords, pages to be indexed / left, author's name, e-mail, language of website, copyright information etc. These meta tags are optional, you may add all of them or some of them or even none. But for Search Engine Optimization, and better indexing, and to get more traffic from search engines, you must add meta tags to your website.

Here are the simple code lines to be added in the <Head> </Head> region:
<title>TITLE_OR_NAME_OF_YOUR_WEBSITE</title>
<link href="mailto:YOUR_EMAIL_ADDRESS_HERE" rev="made"/>
<meta content="ALL_KEYWORDS_HERE_SEPARATED_BY_COMMAS" name="keywords"/>
<meta content="YOUR_NAME_HERE" name="author"/>
<b:if cond='data:blog.url == data:blog.homepageUrl'>
<meta content="GENERAL_DESCRIPTION_HERE" name="description"/>
</b:if>
<meta content="SEE_BELOW" name="ROBOTS"/>
Change those lines in blue color above.

In the last meta tag, where "SEE_BELOW" is written, select one of these as per your requirement/choice.
- INDEX,FOLLOW  Index this page and follow all links.
- INDEX,NOFOLLOW  Index this page but do not follow or index links on this page.
- NOINDEX,FOLLOW  Do not index this page but follow all links.
- NOINDEX,NOFOLLOW  Do not index this page. Do not follow or index links on this page.

For any particular page, if you want to add any keywords or if you want to add "nofollow" / "noindex" tags to that page, you can add these code lines:
<b:if cond='data:blog.url == "URL_OF_THE_SPECIFIC_PAGE_WITH_http"'>
<meta name="ROBOTS" content="NOINDEX,NOFOLLOW"/>
<meta content="ALL_KEYWORDS_HERE_YOU_CAN_ADD_MORE_LATER_TOO" name="keywords">
</b:if>
For any further queries, you  can write your doubts in the comments section.

**UPDATE: The Description Meta Tag, if not modified, causes a serious error in Blogger/BlogSpot blogs, please read this post : Duplicate Meta Tags and Titles Issue - Solved to avoid the error.

29 comments:

Anonymous said...

nice info...will try and implement it on my blog asap http://www.ogbongeblog.co.cc you can check out the site for some secret infos

naboonies said...

I want to try this but I've already changed the HTML in that region with the ones of "How to Swap Blog Titles".

So is it possible to change both html in the same place by retaining the "Swap title" and adding in the new "meta tags"?

bloggerstop.net said...

Hi naboonies
Do not worry for that, you can have both the features(swap title and meta tags).

Simply paste the code lines (for swap title and meta tags both),
in between;
<head> and <b:skin><![CDATA["

naboonies said...

Thanks a lot! I managed to do all you said

bloggerstop.net said...

I am happy to hear that....
Merry Xmas & Happy Nu year naboonies !

GNJ said...

How to remove the words power by CO.CC of my web under CO.CC

Divya Sai said...

As u are not on the blogger platform, so Go to the HTML template of your website, and in the beginning u'll see this:

<title>Mai Soong By GNJ - Powered by CO.CC<title>

Remove "powered by co.cc" from there !

soufiane said...

hello Divya, i have a big problem, in google research all my blog posts have the same desciption. i mean all of them have the short description of the blog, and only the URL are different. i really don't now why this happen i have done all what u say and no change, i have also done the hacks about Duplicate Meta Tags and Titles but no workiding, i have create my blog some days ago, so i don't now if i must undo this hacks and see !

here my blog Driss Chraibi.

Divya Sai said...

Your query replied here;
http://bloggerstop.net/2009/04/duplicate-meta-description-and-titles.html

Soufiane said...

thank u sorry for asking in two posts

XQUID said...

I have about 200 pages...so does that mean i should add them for each and every page ?

Divya Sai said...

No that'll be very difficult, better add meta tags to some specific pages:
http://bloggerstop.net/2008/11/how-to-add-separate-meta-tags-for_25.html

Or you may use dynamic meta tags too:
http://bloggerstop.net/2009/04/dynamic-meta-tags-for-bloggerblogspot.html

Budak Malu818 said...

hey there,
Got some problem here..
Those codes given,where can i put it actually?
Can u guide me,on how to apply it?

Blogger Help said...

Well I think the it is better to place these tags at the top position in a blog, so that search engines can access them easily, so place them immediately below this tag in your blog:

<head>

and of course you have to change ALL the code highlighted in blue in the above post, according to your blog details.

football said...

Im using lots of your great tips.And thank you for that.I m in doubt with this robot follow.What is it,or what is best to use it ? Few tips,or what you using and why ? Cheers

Divya Sai said...

In short meta tags tells the search engine bots like Google bot, the complete content of a webpage including some of the domain/admin details.
When a page is too big, then search engines may not read/store the complete article, and so some of the keywords (present at the bottom of the page) may be missed out by them.
So by using these meta tags, we make sure that no important information is left by these search engine bots.

Anonymous said...

thanks ;;)

rohan said...

Hello dear
pls tell me about this
meta content="SEE_BELOW" name="ROBOTS"/>
what i should use if i hv a auto summarized blog like u?
and also u r using
meta content = "ALL".........in this blog...so whats that????

Sai @Blogger Help said...

Instead of see_below, use "index,follow"

I am also using follow,index, but instead of writing follow,index I am writing ALL, which means the same:

"The values ALL and NONE set all directives on or off: ALL=INDEX,FOLLOW and NONE=NOINDEX,NOFOLLOW."

yani said...

thanks man for this steps

Nabieel SR said...

Hi,

I want to ask you about put email in meta.

It's can I use any email?

Divya Sai said...

Hi Nabieel,

you can do that, use this tag:

<link href='mailto:YOR_EMAIL@gmail.com' rev='made'/>

काशिफ़ आरिफ़/Kashif Arif said...

hiiiiiii divya,

I update my blogs meta tags, description & also remove the duplicate tags & title errors ....after this I save my template....

now I'm trying to edit in "PAGE ELEMENTS" so blogger showing the error....

"ERROR INTERPRETING BLOG TEMPLATE
ERROR DURING EVALUATION OF ALL HEAD CONTENT"

please tell me how can I fix it???

http://uniquelikeme.blogspot.com

Saimoom said...

Helpful for me.
Thanks Divya Sai.

Saimoom
http://shinemark.blogspot.com

Kripesh said...

I cannot find that link on my blog plz help me...

krips said...

oops sorry...
^^^^^^
Above comment was not for this post..
Srry

Hassan said...

As far as meta keywords are concerned, I think google is nothing to do with them. I have discussed this thing in Google help forum for my blog=> http://cureeyestress.blogspot.com/
:|

Sai - Blogger Help said...

Yeah but at least meta-description has not yet lost its charm in the SEO-world.
And of course if not advantageous having meta keywords in the template wont do any harm to your blog, i mean it will have only neutral-to-postive effect but no negative effect if the keywords are all really the ones related to your blog.

Riyas - freebie 4 india said...

I cant edit header part in blog elements from my PC, but can edit from mobile. Why like that? the problem started when i changed to current theme

:)) ;)) ;;) :D ;) :p :(( :) :( :X =(( :-o :-/ :-* :| 8-} :)] ~x( :-t b-( :-L x( =))

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