Make Money From Blogs – Kontera vs Infolinks

Recently while writing a comparison between banner advertising and in-text link advertising, where of course in-text advertising has been proved a lot better than banner ads for majority of the bloggers, I promised a comparison between Kontera and Infolinks (as both of them have exactly the same kind of in-text advertising service).

Make Money From Blogs - Kontera vs Infolinks

I tried these services on BloggerStop.Net, in 3 phases:
 – Kontera alone
 – Kontera + Infolinks together (Although Kontera doesn’t allow you to run another in-text ad service simultaneously ๐Ÿ˜‰
 – Infolinks alone

According to my experience I found Infolinks way better than Kontera. Although Kontera is a well established advertising network but it fails to impress the bloggers at an important criteria – revenue sharing.
While selecting an advertising service, you must compare the eCPM values from different advertisers. eCPM in simple terms is the revenue being given to the publishers per 1000 ad-clicks. And so it is the basic criteria of selection of an advertising program.
And the difference in the eCPM values between Kontera and Infolinks is not by a few cents but you will be amazed to know that they are differed by 10-20 times. Now that means, to earn any particular amount (say $50), if it requires 30 days through Infolinks, then it will approximately require 300-600 days (1-2 years) through Kontera…
The 10-20 times difference has been observed by me, if you read reviews across different blogs and forums, different bloggers have reported that Infolinks has 4-5 times to 20-40 times better eCPM than Kontera.

Now one problem that I have been facing in Infolinks, is that the ads are highly irrelevant to the linked text. The problem is due to lack of advertisers in the network. I think with increasing popularity this may be easily solved, already the traffic details from Alexa, shows a rapid increase in Infolinks as compared to Kontera:
Statistics from Alexa for Infolinks
Statistics from Alexa for Kontera

Update: Infolinks has clearly overtaken Kontera as per the statistics from Alexa, see the screenshot below

Make Money From Blogs - Kontera vs Infolinks

One more problem that I have found in both of them, is that the ads are opened in the same window, which actually takes away our visitors, so i will be writing to them regarding this issue, and it would be a great help for me if you do the same too.

Bottom line: Out of Kontera and Infolinks, I would advice you to join Infolinks to earn better.

Other than these two, there’s another advertising agency – VibrantMedia, but it’s first qualification requirement says:

Your website must receive a minimum of 500,000 page views (per month) to qualify for Vibrant In-Text Advertising

I hope I would soon be able to try this out ๐Ÿ™‚

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47 Comments on "Make Money From Blogs – Kontera vs Infolinks"

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Dragonball Evolution
Guest

i also use infolinks and it makes a good combo with adsense. ๐Ÿ™‚

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Divya Sai
Guest

Good how do you compare adsense and infolinks commission rates?

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Si Kurochan
Guest

Thankis, Bloggerstop.. i will try Infolinks before kontera… I

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MechApe
Guest

Hm, i didn’t like particularly the ad from “better than banner ads” to some site “better than wikipedia”.

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Divya Sai
Guest

Couldn’t get you dude..
Better than wikipedia?

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deadmanblogging
Guest

Personally I hate any type of advertising that adds javascript over lays to my text. It’s misleading to visitors at least and annoying to the point of throwing a computer out the window at most. Also, it slows down pages…a lot.

I’ve tried both companies, but just can’t justify doing that to my visitors and blog readers.

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Infolinks Tweak
Guest

I just made a simple Infolinks tweak in my Infolinks settings that made my earnings multiply by 5 times compared to my previous month’s Infolinks earnings.

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Divya Sai
Guest
@ deadmanblogging Well, I have two points to explain: JavaScript is present whether you use in-text or banner ads(including Google adsense)… Moreover, although in case of intext ads, only links are appeared, but in case of banner ads etc. sometimes u see text, sometimes images and sometimes even videos and flash ๐Ÿ˜ฎImagine how much slow these will make your pages. Moreover as a publisher, I know that clicks on these banner ads are really really less, but as in case of in-text ads clicks are many more. Ofcourse as I have mentioned too, the ads should not open in the… Read more »
Divya Sai
Guest

@ infolinks tweak,

The tweak you have explained is to modify the underlining from 2 lines to 1 line, but my advice do not tweak it yourself in the javascript file, as it may be against their T&C, as they already allow you to make this change through their advance integration method, so do it that way…

Anyways, I know that this method increases the chances of clicks, but I do not personally like this method as according to me, their should be some diff b/w the sponsored links and original-html links !

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Tania
Guest

Hi,

Iโ€™m just wondering how to add the infolinks code to wordpress blog.
Hope you can make a tutorial for the newbies.

Thanks

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Divya Sai
Guest

Hi Tania, simply add any HTML widget to your blog and paste the code in it, you can use any of the present HTML widgets too.

If you have got the access to your blog template, then find this in the template:
</body>
and paste the code right ABOVE/BEFORE it !

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silver@make money in a recession
Guest

I’m using Kontera on hubpages, without much success (the ads they serve tend to be irrlevant to the reader).

What a pity hubpages don’t allow infolinks…

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Divya Sai
Guest

Then why don’t you use Infolinks in your blogspot/blogger blog ?

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Ann
Guest

I also recomend q2click.com ! They have really high bids, nice looking ads and friendly support. Wort trying: http://q2click.com

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harold
Guest

Hi can we use both adsense and infolink simultaneusly?

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Divya Sai
Guest

Yes none of them interferes with other advertising networks……so you are of course free to use them simultaneously…

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harold
Guest

But is it not conflicting with Google’s terms of service?

“… You further agree not to display on any Serviced Page any non-Google content-targeted advertisement(s)…”

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Divya Sai
Guest

As far as I know…adsense do not allow competitive banner ads, but text-link ads are not competitive to their banners and are thus allowed to use simultaneously.

PS: I do not use adsense.

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Divya Sai
Guest

Hey harold, according to the new TOS of Google Adsense, you can now use non-google ads alongside adsense:

Read the sixth point in this page:
Labnol

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Robert
Guest
With few thousand clicks a month from adsense I get less than Infolinks which makes me say go to Infolinks. I have both on same site, they're working fine – I had no issues so far.I found another problem with adsense, revenue, cpm, ect are numbers that will be chnaged form one day to another. Say you make $12 for may 15, 2009 – if you check the status on May 25, revenue earned for may 15 went down to $4.50. It does not make any sense to me… not to mention google anaylitics which shows different reports for same… Read more »
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